All audiences
For Agencies

Every client's newsroom, from one dashboard.

Content is the service clients keep asking for and the hardest one to staff. Mastheads lets an agency run a real editorial operation for every client, each in its own voice, on its own site, without hiring a writer per account.

The problem

The parts nobody wants to say out loud.

How Mastheads fits

Built for agencies.

01

Up to 20 sites, one dashboard

Run each client as its own domain with its own niche, voice, and schedule. Starter covers up to 3 sites, Growth up to 10, Pro up to 20, from a single login.

02

A distinct named voice per client

Set tone, reading level, point of view and audience per client, with your own banned words and standing instructions. Real named bylines, so each client reads like themselves, not like the same AI.

03

Your whole team, one newsroom

Invite teammates and share every client's domains, articles, runs and blueprints. Growth includes 5 seats, Pro 20. Personal API keys stay with whoever created them.

04

Fact-checked, review-by-default

Every article is checked against sources and held for one-click review, so you sign off before a client ever sees it.

05

Your client owns it, cleanly

Export to Markdown or HTML, or pull articles straight out with the read-only /v1 API. If a client leaves, they take a clean archive and you have nothing to explain.

Compliance is built in, not bolted on.

  • EU AI Act Article 50 disclosure
  • Named editor of record + real bylines
  • GDPR export and erasure on request
  • Registered DMCA agent
  • Fact-checked against sources
  • You own every article, one-click export
Questions

Answers to what agencies actually ask.

How many client sites can one account run?+
Starter runs up to 3 sites, Growth up to 10 and Pro up to 20, all from one dashboard. Past that, uncapped volume is agreed per contract.
Can each client have its own voice and byline?+
Yes. Every domain sets its own niche, voice, schedule, and real named bylines, so no two clients read alike.
Can articles publish under the client's own name?+
Yes. Each domain names its own authors and one editor of record, and that byline is written into the published article. What it cannot change is CMS ownership: the post is owned by whichever account you connected, because neither WordPress nor Ghost accepts a free-text author name.
What happens to the content if a client leaves?+
The client owns every article. Export to Markdown or HTML, or pull everything through the read-only /v1 API, and the handoff is clean with no lock-in.
Ready?

Try Mastheads for agencies.

7 days, 10 articles, no card. See it run on your own site.